Chapter 6: How to Lower the Barrier to Commenting

Posted by Tony Hue on December 07, 2017

Welcome the final chapter of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on Chapter 5 on recognizing top commenters to retain them.

If you want readers to start commenting on your site, it's not enough to just add comments and expect them to figure it out on their own. In this final chapter, we’ll share five solutions to improve your readers’ commenting experience by addressing common barriers to increased engagement. Let’s get started.

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Chapter 5: Recognize Top Commenters to Retain Them

Posted by Tony Hue on December 04, 2017

Welcome the Chapter 5 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the most recent chapter on promoting comments on external channels. Thanks!

A highly engaged audience can be a your most valuable asset. In this chapter, we’ll explore strategies for fostering loyalty from new readers and retaining your most valuable audience members through incentives and recognition.

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Chapter 4: How to Promote Reader Comments Outside Of Your Website

Posted by Tony Hue on November 29, 2017

Welcome the Chapter 4 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the most recent chapter on hosting events. Thanks!

Today’s readers engage with your content across several channels. More than ever, readers find, read, and interact with content on social media, email, and in mobile apps. The most successful publishers employ a multi-channel strategy to foster engagement and connect to their audiences. Here are some best practices to increase reader engagement when leveraging channels outside your website:

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Chapter 3: Host Events to Foster a Sense of Community

Posted by Tony Hue on November 27, 2017

Welcome the Chapter 3 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on Chapter 2 on turning comments into engaging content. 

Events bring people together around a shared experience, creating a powerful sense of community. An event could be anything from a Q&A forum, a live video stream, or simply a place to hang out. As long as it involves a group of people gathered together by a common purpose, you have an event.

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Chapter 2: Turn Comments Into Content

Posted by Tony Hue on November 20, 2017

Welcome the Chapter 2 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the latest from Chapter 1 on listening to your community.

In 2015, New York Times Community Editor Bassey Etim was speaking on a panel about community building and moderation when he said: “We have to treat comments as content.”

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Chapter 1: Engagement Starts With Listening to Your Community

Posted by Tony Hue on November 15, 2017

Listening is the essential first step and establishes a framework for building strong relationships with your audience. Reciprocity is critical. A strong community includes both you and your readers. By listening to your audience from day one, you align the goals and expectations of both parties and ensure that you remain an embedded part of your community.

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The Ultimate Guide to Increasing Reader Engagement

Posted by Tony Hue on November 15, 2017

Your comments section provides a space for readers to participate in the conversation, learn from different viewpoints, and engage directly with you, the publisher. Whether you’re an aspiring movie critic or a growing local news destination, your publication’s success is driven directly by the relationship you have with your readers.

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Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

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