3 Things Publishers Can Learn From Batman News About Reader Engagement

Posted by Tony Hue on December 11, 2017

Recently, we were thrilled to see long-time Disqus publisher, Batman-News, profiled on The Hollywood Reporter. It features Chris Begley who leads the helm over at Batman News, a fast-growing fan site for all news about Batman.

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Chapter 6: How to Lower the Barrier to Commenting

Posted by Tony Hue on December 07, 2017

Welcome the final chapter of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on Chapter 5 on recognizing top commenters to retain them.

If you want readers to start commenting on your site, it's not enough to just add comments and expect them to figure it out on their own. In this final chapter, we’ll share five solutions to improve your readers’ commenting experience by addressing common barriers to increased engagement. Let’s get started.

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Disqus and Zeta

Posted by Daniel Ha on December 05, 2017

Today we have some big news to share: Disqus is now part of Zeta Global, a marketing technology company that helps leading brands acquire, retain and grow customer relationships.

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Chapter 5: Recognize Top Commenters to Retain Them

Posted by Tony Hue on December 04, 2017

Welcome the Chapter 5 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the most recent chapter on promoting comments on external channels. Thanks!

A highly engaged audience can be a your most valuable asset. In this chapter, we’ll explore strategies for fostering loyalty from new readers and retaining your most valuable audience members through incentives and recognition.

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How We're Making Disqus Available in New Languages

Posted by Saeed Oday on November 30, 2017

... and how you can help!

With millions of comments posted on Disqus across 191 countries, it should come as no surprise that not everyone using Disqus speaks the same language.

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Chapter 4: How to Promote Reader Comments Outside Of Your Website

Posted by Tony Hue on November 29, 2017

Welcome the Chapter 4 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the most recent chapter on hosting events. Thanks!

Today’s readers engage with your content across several channels. More than ever, readers find, read, and interact with content on social media, email, and in mobile apps. The most successful publishers employ a multi-channel strategy to foster engagement and connect to their audiences. Here are some best practices to increase reader engagement when leveraging channels outside your website:

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Chapter 3: Host Events to Foster a Sense of Community

Posted by Tony Hue on November 27, 2017

Welcome the Chapter 3 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on Chapter 2 on turning comments into engaging content. 

Events bring people together around a shared experience, creating a powerful sense of community. An event could be anything from a Q&A forum, a live video stream, or simply a place to hang out. As long as it involves a group of people gathered together by a common purpose, you have an event.

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Grow Your Email Subscription List Using Disqus

Posted by Mario Paganini on November 22, 2017

One of our favorite things to do at Disqus is talk with publishers about how we can help them grow. Frequently publishers tell us about their desires to grow their email subscription lists as a way to distribute their content directly with their readers. We took these insights and turned them into a new feature within Disqus. Starting today, publishers on our Disqus Pro and Business plans can now enable an email subscription prompt directly within the Disqus comment embed to allow their most engaged users to seamlessly subscribe.

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Chapter 2: Turn Comments Into Content

Posted by Tony Hue on November 20, 2017

Welcome the Chapter 2 of our Ultimate Guide to Increasing Reader Engagement on Disqus! Catch up on the latest from Chapter 1 on listening to your community.

In 2015, New York Times Community Editor Bassey Etim was speaking on a panel about community building and moderation when he said: “We have to treat comments as content.”

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The future of the internet: Ads or Subscriptions?

Posted by Mario Paganini on November 17, 2017

You’re reading through your favorite site in the morning before starting your day. It's a normal part of your routine. You recognize the topics, content, articles and even the authors. But this time you see something new: a subscription prompt. It could be as simple as a kind request for you to support the site, maybe it's entirely optional, maybe it’s not. Or perhaps you’ve now been given 10 more articles to read free of charge, until being forced to pay or find a source of content.

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Something Powerful

Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

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