--- title: Blog | Disqus | Market Trends (3) description: Market Trends | The official blog for Disqus news, tips, and updates. (3) --- [![disqus](https://a.disquscdn.com/next/710d860/marketing/assets/img/brand/disqus-logo-blue.svg)](https://disqus.com/) - Comments - [Overview](https://disqus.com/platform/overview/) - [Engagement](https://disqus.com/platform/engagement/) - [Moderation & Safety](https://disqus.com/platform/moderation/) - [Audience](https://disqus.com/platform/audience/) - [Monetization](https://disqus.com/platform/monetization/) - [Boards](https://about.disqus.com/disqus-boards) - [Polls](https://disqus.com/polls/) - [Pricing](https://disqus.com/pricing/) - Resources - [Blog](https://blog.disqus.com) - [Support](https://disqus.com/support/) - [Knowledge Base](https://help.disqus.com/) - [Disqus 101](https://about.disqus.com/disqus-101) - [Discuss Disqus](https://disqus.com/home/channel/discussdisqus/) - [Case Studies](https://about.disqus.com/case-studies) - [About](https://disqus.com/about-us/) - [Contact Us](https://about.disqus.com/contact/) - Login - [Publishers](https://disqus.com/profile/login/?next=https://disqus.com/admin/) - [Commenters](https://disqus.com/profile/login/?next=https://disqus.com/home/notifications/) [Get Started](https://disqus.com/profile/signup/intent) Site Admin - View Profile - [Settings](https://disqus.com/home/settings/) - [Home](https://disqus.com/home/) - [Help](https://help.disqus.com/) - [Log Out](https://disqus.com/logout/) [Blog](https://blog.disqus.com) Posts about Market Trends (3) # Posts about Market Trends (3) [![The Facebook's news ban and what it means for publishers](https://blog.disqus.com/hubfs/Untitled%20design%20(5)-png-1.png)](https://blog.disqus.com/what-does-facebooks-news-ban-mean-for-publishers) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/what-does-facebooks-news-ban-mean-for-publishers#disqus_thread) ## [The Facebook's news ban and what it means for publishers](https://blog.disqus.com/what-does-facebooks-news-ban-mean-for-publishers) April 08, 2021 | [Sabra Mwaura](https://blog.disqus.com/author/sabra-mwaura) Over the last 6 weeks Facebook has both banned and reversed course on news content in Australia. This is scary! It demonstrated that publishers are at the whims of Facebook for traffic and, in turn, revenue and audience. Although Facebook has since reversed its decision, the message is clear: Facebook isn't always a dependable platform for publishers to reach their audience. [Read more »](https://blog.disqus.com/what-does-facebooks-news-ban-mean-for-publishers) [![What do the recent announcements from Google mean for my ad partnerships?](https://blog.disqus.com/hubfs/Untitled%20design%20(4)-png.png)](https://blog.disqus.com/what-do-the-recent-announcements-from-google-mean-for-my-ad-partnerships) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/what-do-the-recent-announcements-from-google-mean-for-my-ad-partnerships#disqus_thread) ## [What do the recent announcements from Google mean for my ad partnerships?](https://blog.disqus.com/what-do-the-recent-announcements-from-google-mean-for-my-ad-partnerships) March 17, 2021 | [Joshua Koran](https://blog.disqus.com/author/joshua-koran) Disqus, like many of our publishers, partners with Google to monetize ad inventory. The recent announcements and blog posts from Google (and others) can often be hard to interpret. Advertising funds the continued operations of most of the modern web. One of the most important things you can do is ensure you are working with vendors that are partnering to provide you continued access to a competitive marketplace of suppliers. We wanted to share our early thoughts and some helpful advice. [Read more »](https://blog.disqus.com/what-do-the-recent-announcements-from-google-mean-for-my-ad-partnerships) [![Why Turning Your In-Person Event Into A Virtual Event Can Help Your Conversion Rate](https://blog.disqus.com/hubfs/61.png)](https://blog.disqus.com/why-turning-your-in-person-event-into-a-virtual-event-can-help-your-conversion-rate) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/why-turning-your-in-person-event-into-a-virtual-event-can-help-your-conversion-rate#disqus_thread) ## [Why Turning Your In-Person Event Into A Virtual Event Can Help Your Conversion Rate](https://blog.disqus.com/why-turning-your-in-person-event-into-a-virtual-event-can-help-your-conversion-rate) May 13, 2020 | [Sabra Mwaura](https://blog.disqus.com/author/sabra-mwaura) The current COVID-19 pandemic has affected many businesses and their marketing strategies. If you planned on hosting an in-person event like a conference, trade show, or networking event, it’s probably been canceled or delayed. For many companies, hosting or attending in-person events are a great source of lead generation. As many as 19% of B2B marketers said that in-person events were their top source for securing leads. [Read more »](https://blog.disqus.com/why-turning-your-in-person-event-into-a-virtual-event-can-help-your-conversion-rate) [![Enhancing Your Content Strategy with Podcasts](https://blog.disqus.com/hubfs/61.png)](https://blog.disqus.com/enhancing-your-content-strategy-with-podcasts) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/enhancing-your-content-strategy-with-podcasts#disqus_thread) ## [Enhancing Your Content Strategy with Podcasts](https://blog.disqus.com/enhancing-your-content-strategy-with-podcasts) February 12, 2020 | [Sabra Mwaura](https://blog.disqus.com/author/sabra-mwaura) The rise of content marketing has propelled blogging to new heights. And while blogging is an effective way to deliver content to your audience, there’s another method that doesn’t quite get the attention it deserves. Enter the humble podcast. Data released by Edison Research and Triton Digital states that 22% of Americans listen to podcasts on a weekly basis. That’s more than 72 million people! [Read more »](https://blog.disqus.com/enhancing-your-content-strategy-with-podcasts) [![How publishers are using Snapchat](https://blog.disqus.com/hubfs/63.png)](https://blog.disqus.com/how-publishers-are-using-snapchat) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/how-publishers-are-using-snapchat#disqus_thread) ## [How publishers are using Snapchat](https://blog.disqus.com/how-publishers-are-using-snapchat) December 18, 2019 | [Sabra Mwaura](https://blog.disqus.com/author/sabra-mwaura) Many of us remember the dreaded Snapchat update back in 2018 when they announced the redesign to the layout of the app, immensely confusing the majority of their users. The change was so disruptive that even Kylie Jenner took to Twitter to admit she no longer was using Snapchat, resulting in a loss of $1.3 billion from the company’s market value (6% decrease to their stock price). However, in the last year and a half since the drastic interface changes, Snapchat’s global user growth has actually exceeded expectations! Don’t believe me? TechCrunch reported that Snapchat has apparently added 7 million new daily active users in just the third quarter alone, bringing their daily active user base to 210 million (compared to the 166 million they IPO’d in 2014). It’s also estimated that Snapchat would reach 297.7 million monthly active users by the end of this year. On top of that, their share prices have actually tripled since the beginning of the year, according to TechCrunch. 📈 [Read more »](https://blog.disqus.com/how-publishers-are-using-snapchat) [![What is TikTok, anyway?](https://blog.disqus.com/hubfs/63.png)](https://blog.disqus.com/what-is-tiktok-anyway) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/what-is-tiktok-anyway#disqus_thread) ## [What is TikTok, anyway?](https://blog.disqus.com/what-is-tiktok-anyway) October 30, 2019 | [Sabra Mwaura](https://blog.disqus.com/author/sabra-mwaura) If you’re anything like me, you may be wondering… what the heck is TikTok, anyway? You’ve probably seen their branded content syndicated to a number of social platforms such as Instagram, Facebook, and Twitter and maybe not even given it a second thought, but this quickly growing app is not one to ignore. It may seem like only teens are using this new, popular social channel, but it’s important to understand how TikTok can work for digital publishers too! We want to jump right into how TikTok can help publishers increase engagement and reach, but if you’re interested in learning more about the background and history of the platform, check out some great information here. To start, let’s dive into the offering of this trendy new platform. [Read more »](https://blog.disqus.com/what-is-tiktok-anyway) [![Facebook Will De-emphasize Publisher Content: What This Means For Publishers And What They Can Do To Maintain Traffic](https://blog.disqus.com/hubfs/60.png)](https://blog.disqus.com/facebook-will-de-emphasize-publisher-content) [Market Trends](https://blog.disqus.com/topic/market-trends) [... comments](https://blog.disqus.com/facebook-will-de-emphasize-publisher-content#disqus_thread) ## [Facebook Will De-emphasize Publisher Content: What This Means For Publishers And What They Can Do To Maintain Traffic](https://blog.disqus.com/facebook-will-de-emphasize-publisher-content) January 17, 2018 | [Mario Paganini](https://blog.disqus.com/author/mario-paganini) Last Thursday Facebook shook up the publishing world when it announced plans to make the largest change in years to their News Feed. Going forward Facebook will prioritize content that users share over all other content. This means that, as early as this week, users will start to see less publisher content and more content from their friends and families. [Read more »](https://blog.disqus.com/facebook-will-de-emphasize-publisher-content) [1](https://blog.disqus.com/topic/market-trends/page/1) [2](https://blog.disqus.com/topic/market-trends/page/2) [3](https://blog.disqus.com/topic/market-trends/page/3) #### Subscribe to our blog Get the latest posts in your email - [Platform Overview](https://disqus.com/platform/overview) - [Engagement](https://disqus.com/platform/engagement) - [Moderation & Safety](https://disqus.com/platform/moderation) - [Audience](https://disqus.com/platform/audience) - [Monetization](https://disqus.com/platform/monetization) - [Pricing](https://disqus.com/pricing) - [Disqus Pro](https://disqus.com/landing/disqus-pro) - [Disqus for Business](https://disqus.com/landing/disqus-business) - [Polls](https://disqus.com/polls) - [Blog](https://blog.disqus.com/) - [Support](https://help.disqus.com) - [Knowledge Base](https://help.disqus.com/) - [Disqus 101](https://about.disqus.com/disqus-101) - [Discuss Disqus](https://disqus.com/home/channel/discussdisqus/) - [Case Studies](https://about.disqus.com/case-studies) - [API](https://disqus.com/api/docs/) - [Logos](https://disqus.com/brand/) - [History](https://disqus.com/about-us/#history) - [Mission](https://disqus.com/about-us/#mission) - [Culture](https://disqus.com/about-us/#culture) - [How Does Disqus Work?](https://help.disqus.com/en/articles/1717050-how-does-disqus-work) - [Community Tips](https://help.disqus.com/en/collections/191659-community-tips) - [Increase Engagement & Retention](https://help.disqus.com/en/articles/1717197-how-to-increase-reader-engagement-and-retention) - [Moderating 101](https://help.disqus.com/en/articles/1717078-moderating-101) - [Developers](https://help.disqus.com/en/collections/191735-developer) - [Other Integrations](https://help.disqus.com/en/collections/191781-other-integrations) [![Disqus](https://a.disquscdn.com/next/710d860/marketing/assets/img/brand/disqus-logo-blue.svg)](https://disqus.com) © 2026 Disqus [Cookies](https://help.disqus.com/en/articles/1944034-cookies-and-data-recipients) [Terms](https://help.disqus.com/customer/portal/articles/466260-terms-of-service) [Privacy](https://help.disqus.com/customer/portal/articles/466259-privacy-policy) Cookie Preferences [Do Not Sell or Share My Info](https://disqus.com/data-sharing-settings/) [Disqus on Facebook](https://www.facebook.com/disqus/) [Disqus on X (Twitter)](https://twitter.com/disqus) [Disqus on Instagram](https://www.instagram.com/disqus) [Disqus on LinkedIn](https://www.linkedin.com/company/disqus)