Sabra Mwaura

Recent Posts

Why Blogs Fail and How to Make Your Blog Successful

Posted by Sabra Mwaura on February 11, 2021 • ... comments

So you want to start a blog? People blog for different reasons. From sharing your life with loved ones to creating a new source of revenue, blogging can take different forms. 

If your blogging for business, you need to think about your long-term strategy and how your blog will ultimately help your mission. There's nothing worse than investing money and time into a blog that no one ends up reading. 

Highlighting Reboot the Future

Posted by Sabra Mwaura on January 27, 2021 • ... comments

 

We love getting the chance to sit down and talk with Disqus publishers about how they use our engagement products, what goals they have in mind for the future, and what they’re up to now.

As a non-profit with a unique and compassionate mission, Reboot the Future aims to build a generation of people who refuse to believe that the future is foreclosed. A generation who believes that we can re-orientate our choices, our institutions and our systems in the service of reciprocity, care and hope.

3 Email Marketing Strategies to Improve Engagement

Posted by Sabra Mwaura on January 20, 2021 • ... comments

Improving engagement is a common goal for many digital publishers. Why?—Because an engaged audience is more likely to cultivate brand advocacy, broaden market awareness, and drive an uptick in sales. So, with that being said, here are 3 email marketing strategies to improve engagement with your audience. 

The point is to send relevant content that is valuable to the readers’ interest. This tactic will keep them engaged and looking forward to your next email.

The Ultimate Guide to Content Marketing

Posted by Sabra Mwaura on December 10, 2020 • ... comments

 

Content marketing is not a buzzword. It’s a proven method to nurture leads and get your target audience to notice you.

When a person notices your business, usually, their first interaction happens with your content. That content could be a blog post, ebook, checklist, infographic, social media post, YouTube video, or a podcast. That first interaction can determine if a person continues engaging with your business or brand.

That’s why it’s so crucial to have an effective content marketing strategy. A good plan can turn strangers into loyal followers.

Customize Fonts with Disqus!

Posted by Sabra Mwaura on November 19, 2020 • ... comments

 

We have a new update allowing our business publishers to customize their fonts on Disqus! Today, Disqus utilizes a default Serif or Sans Serif font that we have chosen for all publishers.

So, what’s changing? Now, instead of Disqus selecting the font, publishers will be able to specify which font they’d like to use with the new font dropdown.👇

How to Conduct SEO Research for Your Blog

Posted by Sabra Mwaura on November 12, 2020 • ... comments

Seventy million new blog posts appear every month on WordPress alone. That’s almost 27 blog posts published every second!

Less than 10% of those content pieces get traffic from search engines, but that’s still a lot of content to compete with on SEO.

Let’s talk about what your SEO strategy should look like if you want to stand out from the crowd.

Introducing: Moderation Profiles

Posted by Sabra Mwaura on October 27, 2020 • ... comments

Moderating your community doesn’t have to be hard, tedious work! At Disqus we pride ourselves in providing some of the most powerful and thorough moderation tools in the industry. We want to make sure that you’re taking advantage of the tools that we offer, and part of that includes making those capabilities more accessible to you.

A Guide: Holiday Content Marketing Ideas

Posted by Sabra Mwaura on October 14, 2020 • ... comments

As the holidays approach, businesses and consumers are getting ready for one of the busiest times of the year, and we want to make sure you’re set up to continue creating stellar content!

We’ve created a list of holiday content ideas to spark your inspiration. Let’s dive right into it!

Customize Your Comments Section!

Posted by Sabra Mwaura on September 22, 2020 • ... comments

 

Being able to make your comments section align with your community values and goals is something we work towards every day here at Disqus. Today we have a number of new capabilities available to our publishers to further customize the Disqus embed on your site. Please keep in mind that these new features are available to our Pro and Business accounts only. Check them out below:

Is Instagram Reels the Next Big Social Media Trend?

Posted by Sabra Mwaura on September 10, 2020 • ... comments

Short and engaging videos have taken off because of TikTok, and Instagram Reels are the latest competition to create similar content.

Social media trends can come and go, but is Instagram Reels here to stay?

And if it here to stay, can businesses use it to build their Instagram marketing and capitalize on their audience?

Something Powerful

Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

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