As we’ve written about in our recent blog posts, all writers are selling something. Whether that be a physical product or service, or selling their content and asking you to pay for it with your time and attention.
Whether you’ve been doing this for one day or ten years, you’ve probably noticed that selling online is an entirely different ball game. Today, online sales teams can track your buying patterns and tailor content or offers just for you. Likewise, consumers can investigate you and compare your content, products, or services to those of your competitors. With all this info at their fingertips, consumers now expect personalization.