In a move that directly impacts publishers and their ad revenue, Google has recently announced that they’ll be replacing their Scaled Partner Management (SPM) program with Multiple Customer Management (MCM). 

Digital publishers love people that notice their work - I mean, who doesn’t? There are “creators” that will create UGC for your brand. The “engagers” that will share your posts, and of course, the “commenters” that keep your online community alive. 
 

Over the last 6 weeks Facebook has both banned and reversed course on news content in Australia. This is scary! It demonstrated that publishers are at the whims of Facebook for traffic and, in turn, revenue and audience.  

Although Facebook has since reversed its decision, the message is clear: Facebook isn't always a dependable platform for publishers to reach their audience. 

Being able to make your comments section align with your community values and goals is something we work towards every day here at Disqus. Today we have a number of new capabilities available to our publishers to further customize the Disqus embed on your site. Please keep in mind that these new features are available to our Pro and Business accounts only. Check them out below:

I’m sure by now you’ve seen the hysteria, jokes, memes, articles, and watched the 2 documentaries about the infamous Fyre Festival🔥. If not, please shield your eyes, stop reading now, and don’t come back until you do! Because spoilers, y’all!!

Audience engagement brings content to life and is the foundation of an active online community. We know that an active community can be a publisher's greatest asset. Disqus helps publishers of all shapes and sizes build, grow, and keep their communities engaged. Today we want to highlight one of our favorite online communities-- Grok Nation!

Maintaining life inside our homes is no easy endeavor. We have pets to take care of, repairs to get done, laundry to clean, meals to cook… the list goes on. As much as we’d like to enjoy these tasks (and maybe we do sometimes), they often feel tedious, tiring, and at times, overwhelming. Cue, The Spruce.

Disqus commenters have a lot to say about, well, just about anything really. Discussions on topics ranging from Avengers: Infinity War to Pokémon Go are happening every day across the Disqus network. While recaps of popular discussions are fun to revisit, those discussions have come and gone. What about the discussions that are happening right now or in the near future?

Starting today, we’re introducing a new series on the Disqus Blog that will highlight upcoming topics and events where we expect interesting discussions to happen. From major blockbuster movies, popular sporting events, to new tech gadget announcements, we’ve got you covered. At the end, let us know what interesting things on the horizon that looking forward to discussing.

Have you seen Avengers: Infinity War yet? If not, please stop reading and don’t come back until you do. Because spoilers, duh.

One of the year’s most anticipated blockbuster movies is shattering box office records faster than we can say “Nidavellir..?” Avengers: Infinity War is not only the must-see movie in theaters right now, it has given commenters on Disqus plenty to talk about these last few week (119,293 comments have been posted relating to the movie).

Disqus is designed to help publishers build on-site engagement and retain loyal audiences. We know firsthand from our conversations with you that a lot of hard work goes into this process. That’s why our Publisher Success team is constantly thinking about how we can make your life easier as a publisher. A big part of our strategy is to arm you with information about our product the moment you need it most.