The Long Goodbye to Third-Party Cookies and What it Means for Publishers

Posted by Michael Gately on February 04, 2022 • ... comments

Google’s plans for third-party cookie deprecation have become an evolving saga that continues to keep both advertisers and publishers on their digital toes. The phaseout of the legacy technology – at the behest, according to Google, of consumers clamoring for more privacy – has big implications for how advertisers can target and track consumers across channels and devices and how publishers can monetize their audiences. Since Google’s initial announcement, both buy and sell sides have been trialing different solutions that will enable them to continue driving results and revenue in an era without third-party cookies. 

NFTs: digital fad or the next big thing for publishers?

Posted by Michael Gately on January 20, 2022 • ... comments

Each month, it seems, there's a new Next Big Thing that everybody is talking or tweeting about—an idea or concept that seems poised to completely revolutionize the world (or the world of digital media at the very least). It seems like just yesterday that the concept of the metaverse was the talk of the internet, but look out—there's a new kid on the block.

2021 at Disqus

Posted by Michael Gately on December 21, 2021 • ... comments


Well, it's just about time to close the books on 2021 and take stock of what has been another very complicated year. On one hand, we were forced to press on through another challenging 12 months of the COVID-19 pandemic, but on the other hand, there were causes for hope and optimism due to vaccines and the miraculous work of the medical industry.

Unlock the full potential of online conversation—at scale—with Disqus for Business

Posted by Michael Gately on December 01, 2021 • ... comments


Here at Disqus, we understand that larger organizations have more complex needs—and that these needs extend to the services they rely on to drive their business forward. That’s why we’re taking a moment to put the spotlight on Disqus for Business – our enterprise solution for companies that demand more adaptability and precision from the tools they use.

The metaverse won't exist without creators like you

Posted by Michael Gately on November 09, 2021 • ... comments

 

You've probably already heard all the buzz about Facebook recently rebranding as Meta. The corporate makeover was meant to signal that the company is looking to expand outwards from social media and into the so-called "metaverse."

Publisher Spotlight: ScreenAge Wasteland

Posted by Michael Gately on October 22, 2021 • ... comments

 

Helping to power some of the coolest websites on the internet is one of our very favorite things about what we do here at Disqus.

One week after #FacebookDown—what did we learn?

Posted by Michael Gately on October 11, 2021 • ... comments

 

Last Monday, the digital world was rocked as Facebook, Instagram, and WhatsApp all went down for an unprecedented amount of time (about 6 hours, but it felt like forever, didn't it?) due to a combination of factors involving human error as well as a code update that went awry and prevented Facebook from accessing its own data centers.

Twitter announces Communities feature, but can it help publishers?

Posted by Michael Gately on September 30, 2021 • ... comments

 

Twitter's newest feature, Communities, is set to take on Facebook Groups, Reddit, and Discord as a viable method of creating semi-exclusive, interest-based conversations.

12 cool badges that Disqus publishers have created

Posted by Michael Gately on September 22, 2021 • ... comments

Here at Disqus, we’re always dreaming up tools that will help our publishers boost community engagement. A highly engaged community enjoys robust returning visitor traffic and time-on-site, two crucial performance metrics that can lead to higher ad revenue and better SEO positioning.

Introducing Badges: Letting You Reward User Engagement

Posted by Michael Gately on September 07, 2021 • ... comments

 

Introducing Badges—our brand-new feature that lets you bestow special badges onto commenters who make your community a lively and engaging place.  

Something Powerful

Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

Subscribe to Email Updates

Recent Posts