Collaborations To Boost Your Brand

Collaborations To Boost Your Brand

Collaboration is a great way to grow your audience and diversify your content. Collaborating means working with someone to produce or create something new and exciting for your audience. Whether that involves contributed writing, interviews, or guest appearances, collaborations can be a powerful tool to amplify your reach and take your business to the next level - especially for emerging publishers! 📈
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What Disqus Commenters Are Saying About Game of Thrones

What Disqus Commenters Are Saying About Game of Thrones

The final season of Game of Thrones took the world by storm with jaw-dropping plot twists and beautifully crafted battle scenes, but the finale received mixed reviews from loyal fans. With the series now concluded, let's see what people are saying about the end of the 8 season series that stole our hearts. Warning - major SPOILERS ahead!
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Connect With Your Audience By Hosting a Virtual Q&A

Connect With Your Audience By Hosting a Virtual Q&A

Virtual Q&A’s are a powerful and efficient way to create a more personal experience for your audience. A virtual Q&A is an interactive gathering that takes place on the internet, and isn’t restricted to a single location, so attendees can join and participate from anywhere in the world! 🌎 The host will typically provide an area to submit questions, which can take the form of a survey, online forum, or a commenting thread. This usually takes place before the event starts, allowing readers time to input their questions about topics the host typically covers and everything in between! Whether you’re doing a Q&A write up, video or live video, this type of virtual event allows you, or your guests, to reach your audience in a more personal and direct way. Having this particular approach to your content will also let your audience to put a face to your brand. Q&A’s provide an opportunity for digital publishers to educate their audience, foster healthy debate, and share knowledge.
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A Look at Publishers 1 Year After the Facebook Newsfeed Changes

A Look at Publishers 1 Year After the Facebook Newsfeed Changes

In January of 2018, Facebook changed its News Feed algorithm to prioritize more “meaningful interactions” from friends and family. The algorithm doesn’t just promote posts with the most comments but rather posts with replies to comments that can propel a conversation forward. As Facebook de-emphasized content from businesses and brands, many publishers lost significant referral traffic and had to re-evaluate their strategies to maintain and grow their readership. Facebook’s algorithm change was a challenge to most publishers, but particularly difficult for the ones that relied heavily on the social media platform to distribute content and drive traffic. So, over a year later, let’s take a look at what publishers are doing to replace that lost referral traffic. Many changed their approach on Facebook and explored different social platforms for distribution, such as LinkedIn or Instagram. They also took a look within to see how they can tweak their internal strategies.
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Why You Should Consider Adopting Podcasts Into Your Content Strategy

Why You Should Consider Adopting Podcasts Into Your Content Strategy

More than ever, publishers are looking for new ways to strengthen and diversify their content. Today we’ll explore how podcasts can allow them to do this. Over the last year, podcasts entered the mainstream world in a big way, with a whopping 73 million Americans - about 26% of the US population, listening every month! With podcasts being around for significantly longer than a year, it’s only natural to ask, why are they only taking off now? In this post we will walk through why publishers are investing in this form of content, as well as provide some examples of how publishers are utilizing podcasts to diversify their strategy.
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Matching Your Content to Social Media Channels

Matching Your Content to Social Media Channels

When used correctly, social media can be one of the most powerful forms of marketing and one of the most effective ways to grow your audience. For publishers, social media offers an opportunity to distribute content, reach new readers, and engage with their audiences. In this post we dig into what each of these channels can do for your business and offer some goals/guidelines for each one.
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Add Value To Your Content with Embedded Comments

Add Value To Your Content with Embedded Comments

Whether you want to add social proof to your content or support your article with real life examples, embedding content from your comments section can add a ton of value to your website. If used and placed correctly, your comments can become part of your content itself, providing context, depth, and real-life examples/opinions to your articles! 😱 Additionally, when readers see that their comment was featured or integrated into your piece, it highlights the direct influence they have on the content they are consuming. Readers become more committed to the success of your site if they see that they’re valued and heard. They will also be more willing to take actions that grow your engagement, such as sharing your articles, initiating more discussions, and consistently coming back for more!
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Introducing Collapsed Replies!

Introducing Collapsed Replies!

We have news! Today we are announcing a change to how we display comments within long threads. We call it Collapsed Replies, and you may have already seen it either here on our blog or across sites that use Disqus.
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GIF Picker Is Now Here

GIF Picker Is Now Here

We have an exciting update to share today! As you saw in our last blog post, we recently introduced text formatting options to the Disqus platform. Well since then, we decided that the text formatting bar needed a little addition, so we partnered with Giphy to integrate a GIF library! GIFS are an easy, fun, and low-effort means for readers to engage with their favorite sites and for publishers to better connect to their audiences.
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What Disqus Commenters Are Saying About Fyre Festival

What Disqus Commenters Are Saying About Fyre Festival

I’m sure by now you’ve seen the hysteria, jokes, memes, articles, and watched the 2 documentaries about the infamous Fyre Festival🔥. If not, please shield your eyes, stop reading now, and don’t come back until you do! Because spoilers, y’all!!
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Text formatting options now available on Disqus

Text formatting options now available on Disqus

Text formatting options, one of our most requested updates, is now available on Disqus. If you comment with Disqus regularly, you may know that Disqus already supported HTML tags to format text within comments. This update makes formatting options more visible and accessible to users and easier to use with simple one-click options.
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